2. What topic areas (or skills) and languages does your content cover?
3. Where do you source your content? If an aggregator, who are your partners?
5. Is your content visually-engaging, and does it meet the needs of different learning preferences?
At Cornerstone, we have a content authoring tool called Create that provides you with the ability to build your own content from scratch, leveraging pre-built templates, or to easily modify and customize each Grovo microlearning course produced by our team (there’s over 2,000 of them!). We understand it’s important to reflect your organization's unique brand, culture, and values. Fun Fact: The Create Tool is what our production team uses to build content, all day, everyday, so you can trust that it’s awesome!
9. Can your content be distributed in the flow of work? And, can it be easily adapted to build learning playlists and/or experiences?
10. How does your content integrate with an LXP or LMS to enable an engaging and personalized learning experience?
1. Are there reporting tools to help me track the completion, engagement, and success of your content?
Being able to track the success of your learning initiatives is a no-brainer necessity. To do this, your content must sit in a platform that provides reporting and analytics around consumption and engagement. Not all content vendors are equal in this regard. Things to look out for:
Data to track:
Each of our Content Anytime subscriptions at Cornerstone lives within the Learning Management System which includes robust reporting and analytics. Since every training initiative is unique, you can build custom reports to help track metrics and illuminate ways to improve learning for your people. Explore how our reporting gives you access to more effective data to prove organizational impact and make important talent decisions.
As you may have experienced first-hand, all too often learning initiatives are not seen as effective by your Managers, employees, and leaders. According to a recent McKinsey study, only 12% of employees apply new skills learned in L&D programs to their jobs, and 75% of Managers are dissatisfied with their company’s L&D function. Why? Modern learning extends far beyond the course. Oftentimes, content is purchased or created with good intentions, but beyond having it available in an online library, you may not have the resources, time, or right content partner to help you create a meaningful learning experience.
3. How are you using big data, AI, and Machine Learning to inform your content strategy?
Advances in data analytics and machine learning are already having a profound impact on the HR product landscape, and their impact continues to grow with each passing year. As a talent leader, the way you source, assess, hire, train, develop, pay, and move people is (or should) all being informed by data. And, when it comes to employee development, you have the chance to use machine learning as an integral part of your content strategy. Machine learning will help you provide relevant content to the right employee at the right time.
How we address
At Cornerstone, big data and machine learning is what drives our Learning Experience Platform and curation strategy. It’s how we surface relevant content to your employees based on their job role, skills, interests, and what others at your organization are learning, as well as curate together the best content for your employees. Speaking of big data, when building Content Anytime subscriptions, one of the key data sources we analyze is anonymous consumption trends from the 75M+ professionals learning on our platform to ensure the top courses, subjects, and providers are woven into our content strategy and offerings.